Well it has been almost two weeks since the Mac App Store has been released, how is it doing?

Officially it is doing well with millions of apps already downloaded, clearly most of these have been the free apps, but applications like iWorks, iLife and other applications are doing a roaring trade, after all you can now purchase the latest version of Pages, without having to buy Keynote or Numbers if you have no use for them.

Apple are also doing special deals, like Apertune, which is at a greatly reduced price.

What about the MAC App Store itself, how do we feel about that?

Well, mainly our feelings are positive towards the Mac App Store, it has made it so much more easier to find software for the the Mac and is funny to search on, much like the iOS App Store.

The user interface still has the feeling of being a BETA version of the software, with things like Wish Lists being sadly missed.

The software update system is great, and I think this is the way forward for all software now, on any device.

The thing I am especially pleased about is the licensing of the products, as I personally own an iMAC and a MacBook, so if I buy software it has always had to be per site or family pack software, so the license in not locked down to one machine only. So being able to just install it to any computer with my Apple ID linked to it is great.

Searching is about the same as iTunes, but with a lot less titles at the moment is a lot easier.

So what if you are not on the Mac App Store, and sell Mac Software?

Well, that really depends on your company and the way that you do things. For companies that want a one-to-one relationship with the software owner, and tight control over the licenses etc, then if they make good or unique software it will not make much difference, for example, I do not see the FileMaker software making an appearance on the App store any time soon, well not in its current format anyway.

However, companies selling games and software were they are not truly unique need to be on the Mac App store or risk the chance of getting overlooked.

I think in one years time the Mac App Store is going to just be part and parcel of the OS X experience and it will not be talked about as separate software.

I think that Microsoft are rushing behind the scenes to get their marketplace up to speed so it is used as much of the Mac App Store will be.